BOOK SPOTLIGHT: THE WELL-FED SELF-PUBLISHER by Peter Bowerman
Nonfiction
Fanove Publishing
Far more than just a book about the self-publishing process, TWFSP also features an entire chapter (Two) on developing the crucial “marketing mindset” most creative types lack, plus chapters on virtually every aspect of book marketing and promotion, plus distribution, POD, and five appendices (including extensive resources, timeline, foreign rights, and more). Visit “Why This Book?” (page xix) to learn why this book stands out in its field, though, in a nutshell, there are five keys:
· A Radically Different Approach to Marketing (Internet, not media)
· Focus on Process and Profit (most books focus only on the first)
· Personal, Engaging Writing Style (making learning a blast!)
· One Big “Real-World” Case Study (totally non-theoretical)
About the Author:Peter Bowerman, a veteran commercial freelancer and business coach, is the author of the 2000 award-winning Book-of-the-Month Club selection, The Well-Fed Writer, and its 2005 companion volume, TWFW: Back For Seconds (both self-published; www.wellfedwriter.com). His books have become how-to “standards” on starting a lucrative commercial freelancing business – writing for businesses, large and small, and for rates of $50-125+ an hour. He chronicled his self-publishing success (52,000 copies of his first two books in print and a full-time living for over five years) in his third book, the award-winning 2007 release, The Well-Fed Self-Publisher: How to Turn One Book into a Full-Time Living. www.wellfedsp.com.
Stay tuned for his exclusive interview on Monday!
ATTENTION: This book spotlight is being brought to you by Pump Up Your Book Promotion. As a special promotion for Peter's book, THE WELL-FED SELF-PUBLISHER, Pump Up Your Book Promotion is giving away a FREE virtual book tour or $25 Amazon gift certificate to one lucky person who comments. Leave a comment below to have a chance to win one of these prizes! For more stops on Peter's blog tour, visit www.virtualbooktours.wordpress.com.
Hello everybody,
ReplyDeleteDelighted to be here on The Writer's Life. Hope to generate a lively discussion on the subject of self-publishing. The subject is a hot one these days as more and more authors are starting to realize, 1) how hard it is to land a publisher, 2) how much easier the Internet has made the process of self-publishing, 3) how lame the conventional publishing model actually is in most cases: anemic royalties, 18-24 months to publication, loss of creative control, and loss of book rights.
And even after giving up all that, authors who HAVE been given the keys to “The Publishing Kingdom” then discover, to their dismay, how much of their own book marketing they have to do themselves - and usually for a buck a book or less!
With that paradigm, many are understandably saying, hey, if I’m going to have to do most of the work myself anyway, I might as well be making most of the money!
I wish you all the best on your own self-publishing journeys. Know that there are plenty of tools out there (including a few of my own at http://www.wellfedsp.com).
Peter